"How to Use Your Specialness, Corner your Market and Make Your Customers Seek You Out" -interview with Lynda Falkenstein, the "Niche Doctor"

	Marketing Leverage - –How to work smarter NOT harder.
	Poor-Boy Strategies –How to effectively market yourself with a ZERO-Marketing Budget.
	Niche Marketing –How to PICK a niche and get your name out to those people... FAST!
	Renewal Business –How to attract those customers coming up for renewal with the banks.
	Focusing Strategies –How to focus in on a specific niche market WITHOUT alienating yourself from other potential referral sources and streams of business.
	Communicating Uniqueness –How to spread the word about being DIFFERENT in your marketplace.
	Sub-Prime Super-Bait  - Discover the Niche Doctor's single most important TRIGGER to attract the UNDIVIDED ATTENTION of the sub-prime borrower in a 60-second infomercial.
	And much, much more!

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